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8 Boutique & Lifestyle Hotel Trends to Watch in 2015

The Most Useful Social Media Posts

By Adam Vincenzini | Lead consultant, Paratus Communications, London


1. The ULTIMATE list of 29 top tools for competitive intelligence
2. The 39 Tools I (Jay Baer) Will Use Today
3. 11 free tools for social media optimization
4. 10 essential design tools for social media pros
5. The one-stop social media toolkit shop
6. The top 10 re-tweet measurement tools
7. 9 tools that will help you livestream your newsroom
8. A list of social media management systems
9. 20 Free Social Media Tools To Help Find Your Brand's Social Media Mentions

Social Networks

11. The 11 Commandments of Corporate Tweeting
How to retain Facebook fans
The complete Twitter 'follow / unfollow' guide
Top 10 ways to drive blog traffic using LinkedIn
The 7 news ways to use Twitter


16. How To Write Media Releases That Google Will Love / Get Page Rank
Designing a Social Web Marketing and PR Strategy
PR crisis management in the 'Twitter Age'
Blogger relations: 5 tips to hone your approach
20. The PR 2.0 Checklist


21. 12 things to do before launching your Blog
The Key Traits Of A Successful Blog / Blogger
10 tips for making your Blog posts more
22 Linkbait Headlines That Almost Every Blogger Can Use
10 Ways To Get More Blog Comments

Content / Interaction

26. Planning a content strategy
5 easy steps to creating reusable social media content
How to write for search engines without knowing SEO
5 'unorthodox' ways of fixing your social media
The anatomy of fruitful online conversation(s)

General / Other

31. How to use (advanced) for spying, link building and happiness
32. 10 great tools to create a mobile version of your site
33. 4 simple ways to integrate analytics into your daily marketing efforts
34. How to manage your online reputation
35. Social Media's top 'how to' blogs
36. Understanding the participatory news consumer (PEW study)
37. Justin Timberlake and the art of presenting well
38. 7 online video tips every B2B marketer should know
39. Einstein's guide to social media (Uncle Al!)

These sites should always be part of your social media toolbox:


Additional Social Media Suggestions

  • Set up a Blog (
  • Set up a Google alert:
  • Google Profiles [user guide at]
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  • Send To Friend

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